KEROSENE LABEL
Monetization: We work with all major distributors and directly with platforms. We tailor the best monetization setup so the artist can maximize payouts through strong partner terms and top available rates.
Back royalties: We find and collect back royalties and monetize unauthorized uploads/leaks (for example, if a track appears on VK before release).
Legal protection: Copyright protection, claims and enforcement, takedowns of pirated copies, and dispute resolution.
Sync licensing: Placement in films/TV series/advertising, plus full deal support end-to-end.
Public performance (RAO/ASCAP/BMI/PRS, etc.): We register releases for public performance (bars, malls, parks, events) and collect songwriter/publishing royalties.
Physical releases (vinyl, CD, etc.): Turnkey physical production (pressing, manufacturing, design, distribution).
Editorial pitching: We prepare a professional pitch and submit it through label channels, improving the quality of submission and increasing the chances of editorial playlist support.
Post-release pitching: If a release is performing well, we resubmit it to secure additional support in playlists and algorithms for an already-released track.
Premium platform support: Priority handling of platform issues — YouTube Official Artist Channel verification (“note”), release date moves, fixes and metadata updates, and restoring/merging artist profiles and catalog pages.
Radio promo: Servicing releases to radio stations and relevant editorial teams.
Additional support: We place tracks in our playlists/curated collections/channels that are consistently promoted and receive ongoing marketing traffic.
Marketing: We work with trusted partners and build a professional release marketing plan — from strategy to execution.
— Paid ads & traffic buying: YouTube / Meta / TikTok / VK / Spotify — campaign launches and optimization.
— Influencers & UGC: Selecting bloggers/creators, seeding, challenges, and track-focused activations.
— PR & media: Press releases, articles, interviews, roundups, placements in music media and relevant Telegram channels.
— Community & CRM: Building and warming up your audience (Telegram/email/landing pages), retargeting, release funnels, and working with your core fan base.
ar@wav-alon.com